McDonald’s Around the World

Culture, Socialization, Sociological Perspective /
A person holding a McDonald’s McDelivery brown paper bag in their kitchen at home.

Easily recognizable by its bright red and yellow letter “M” logo, how did McDonald’s successfully grow into the world’s largest fast-food chain? McDonald’s first began to expand their international markets in 1967, and now have over 36,000 restaurants in over 100 countries This could be attributed to McDonald’s effective marketing strategy of cultural relativism, which […]

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